School’s Out Washington
Brand, Marketing and Interactive Strategy
Brand Culture Marketing
After 1.5 years of planning a merger between the largest privately held home care companies in Washington State, it was time to develop the name, brand, marketing strategy and unite company cultures.
Creating a high-performance culture as part of the brand transformation process was key to accelerate a successful merger and acquisition plan to position FRHC as one of the top 5 privately held home care companies in the nation.